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next generation global consumer conglomerate

redalpine

razor

home to hundreds of merchants, razor group uses data-driven technology to evaluate thousands of data points and identify the most promising third-party sellers for acquisition. it brings together fresh ideas from talented entrepreneurs, with economies of scale, logistics aggregation, and cutting-edge technology to scale acquired businesses and unlock value.

data-driven acquisition model

by acquiring and scaling highly profitable ecommerce merchants, razor group is making the most beloved consumer brands available to everyone.

scaling successful ecommerce merchants

rac IV/ra summit fund
e-commerce
2020
2019
fund
sector
invested in
founded

Razor’s impeccable execution pays off and leads to a fresh $400m investment

May 4, 2021

Razor Group acquires The Stryze Group

Apr 25, 2023

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